Here’s are five important points to consider before starting your cold email campaign. Read through the examples below, and then put their lessons to work to maximize the impact of your cold email campaigns.
I call this – AIVFA
Attention Subject line + Opening Line
Interest Make it Personal.
Value Show Them The Value
FOMO Fear of missing out
Action (CTA) Ask For a Response
Example 1 “If a prospect is using .net or any other extension but not .com.”
Example 2 – If the prospect has a 3-4 word name and you have two words domain.
Why the cold email example above works:
- Attention: The subject and opening line trigger the recipient by asking a relevant and important question.
- Interest: It spikes the prospect’s interest by providing statistics on why they should engage.
- Value: Pointing out a problem by offering a solution increases the response rate.
- FOMO: The fear of missing out on something increases our desire for it.
- Action: There’s a clear direction on what he/she should do after reading the email.
I have tested these email templates and sold a few domains using them.
To be honest: there is not a single magic formula to craft the perfect email. It’s all about A/B testing and sees what works out what doesn’t.
I hope all this makes sense to you. Comment below and leave your thoughts, and don’t forget to subscribe if you haven’t yet.
Sales Joke of the day ⬇️ 🤣
Namaste 🙏
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This is absolutely right, bookmarked already. Thanks for sharing AIVFA
Great!